Business-to-Business E-commerce Market Anticipated To Accelerate The Growth By 2030
- Meenal Deshpande
- Aug 14, 2024
- 3 min read
Business-to-Business E-commerce Industry Overview
The global business-to-business e-commerce market size was estimated at USD 18,665.95 billion in 2023 and is projected to grow at a compound annual growth rate (CAGR) of 18.2% from 2024 to 2030.
Rapid technology improvements are crucial for the expansion of the B2B e-commerce market. The incorporation of cutting-edge technology such as AI, machine learning, and data analytics improves the functioning and capabilities of B2B platforms. These technologies provide businesses with capabilities for individualized customer experiences, predictive analytics for forecasting future demand, and process automation, resulting in higher productivity and competitiveness in the market. A major driver of B2B e-commerce adoption is automatic integration with enterprise systems such as Enterprise Resource Planning (ERP), automated order processing, supply chain visibility, and Customer Relationship Management (CRM). Integration improves connectivity among diverse business processes, streamlines workflows, and ensures consistent information across the enterprise.
Gather more insights about the market drivers, restrains and growth of the Business-to-Business E-commerce Market
Several businesses are adopting digital technologies to automate procedures, increase productivity, and enhance customer experience. The continued rollout of high-speed internet networks and the proliferation of smartphones are making it easy for companies to conduct business online. B2B e-commerce platforms have increased as a result, thereby providing companies with a simple and efficient way to interact with clients and partners. At the same time, continued globalization is allowing enterprises to engage in B2B e-commerce transactions with customers and suppliers worldwide, which is driving cross-border trade.
The advancement in artificial intelligence (AI), machine learning (ML), and Internet of things (IoT), among other latest technologies, are allowing organizations to automate procedures, obtain deeper insights into customer behavior, increase operational efficiency, boost operations, and enhance the consumer experience. Moreover, in an increasingly competitive landscape, businesses are highlighting efficiency and cost-effectiveness. B2B e-commerce platforms offer tools and solutions that automate processes, reduce manual errors, and optimize supply chain operations which is anticipated to foster market growth.
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Business-to-Business E-commerce Market Segmentation
Grand View Research has segmented the global business-to-business e-commerce market based on product category, deployment, and region:
B2B E-commerce Product Category Outlook (Market Value, USD Billion, 2018 - 2030)
Home & Kitchen Application
Consumer Electronics
Industrial & Science
Healthcare
Clothing
Beauty & Personal Care
Sports Apparels
Books & Stationery
Automotive
Others
B2B E-commerce Deployment Outlook (Market Value, USD Billion, 2018 - 2030)
Supplier-oriented
Buyer-oriented
Intermediary-oriented
B2B E-commerce Regional Outlook (Market Value, USD Billion, 2018 - 2030)
North America
S.
Canada
Europe
K.
Germany
France
Italy
Spain
Asia Pacific
China
India
Japan
Australia
South Korea
Latin America
Brazil
Mexico
Argentina
Middle East and Africa
UAE
Saudi Arabia
South Africa
Key Companies profiled:
com, Inc.
com
ASOS
Costco Wholesale Corporation
Dangdang
eBay Inc.
com
com
Lazada
MercadoLibre S.R.L.
Shopify
Shopee
Walmart
Wayfair LLC
Zalando
Key Business-to-Business E-commerce Company Insights
com is primarily based on a marketplace concept in which it links vendors and consumers while offering a diverse range of items and services. Flipkart has grown its business by launching its own private logistics and supply chain network (eKart) and introducing value-added services such as Flipkart Plus, a reward program, and Flipkart Wholesale, which caters to B2B e-commerce customers.
Walmart, the company's e-commerce platform, provides a wide range of products, convenient shopping experiences, and value-added services to online customers, enhancing its physical retail operations and reaching a larger client base. The company’s product portfolio comprises home and furniture, sports and fitness, beauty and personal care, toys, and electronics among others.
Recent Developments
In November 2023, com, Inc. and West Bengal Industrial Development Corporation (WBIDC) signed a Memorandum of Understanding (MoU) to increase West Bengal exports. Through this collaboration, the focus would be on leveraging Amazon.com, Inc.'s platform to foster and accelerate the export of merchandise from West Bengal organizations.
In October 2023, Flipkart launched the 'Flipkart Commerce Cloud,' a retail intelligence service for international retailers and e-commerce firms. This initiative aims to deliver complete retail intelligence and AI-driven services tailored to the specific needs of retail organizations. The platform provides a variety of solutions that improve the capabilities of merchants and e-commerce businesses across the globe.
Order a free sample PDF of the Business-to-Business E-commerce Market Intelligence Study, published by Grand View Research.

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